7.27.2011

Chocolate Milk to make Appearance at RAGBRAI

This year during RAGBRAI, The Register’s Annual Great Bicycle Ride Across Iowa, chocolate milk will be available during the route on July 28 near Baxter. Riders will be looking for Annabelle, the extra large Roberts Dairy display cow, to mark the driveway where they can pull in and enjoy a free ice-cold container of nutritious chocolate milk to keep them energized.

Midwest Dairy Association helped to coordinate a donation of 4,000 servings of chocolate milk supplied by Roberts Dairy and Dean Foods/Land O’ Lakes. “This is a great opportunity to be part of such a well-known event in Iowa. It is just one of our many strategies to help show people how chocolate milk can be a great refuel drink,” said Kent Lehs, Midwest Dairy Association industry relations manager.

Research has shown low-fat chocolate milk contains the right mix of carbs and protein to refuel muscles after a tough workout. Its unique blend of nutrients helps people rehydrate, replenish and rebuild after strenuous exercise.

RAGBRAI is a week-long bicycling tour across the state of Iowa. It draws thousands of spectators and participants, and its history has made it one of Iowa’s premiere summer events.

###
(Source: Midwest Dairy Association)

7.18.2011

Nominees Sought for Ralph Keeling Leadership Award

The Iowa State Dairy Association (ISDA) is now accepting nominations for the Ralph Keeling Leadership Award. Each year an outstanding member of Iowa's dairy industry is presented this prestigious award.

Nominations are open to producers, educators or industry persons in the dairy field who have significantly contributed to the progress of Iowa's dairy industry. Nomination forms are available for downloading on the ISDA Web site, www.iowadairy.org, or by contacting Jessica Bloomberg, ISDA Industry Relations Manager, at (515) 971-3620 or jessicab@iowadairy.org. Nominations are due Friday, July 22, 2011. For a list of past winners, visit the ISDA Web site.

The Ralph Keeling Leadership Award is given in honor of the late Ralph Keeling. Keeling operated a successful dairy farm and business, devoting much of his time and talents to help the progress of Iowa's dairy industry. Since 1967, this award has been presented annually to outstanding individuals in various fields of the State’s dairy industry.

Presentation of the award will take place during the Iowa State Fair on Friday, August 12, in the Livestock Pavilion on the Iowa State Fairgrounds. Iowa Secretary of Agriculture, Bill Northey and Iowa State Dairy Association President, Wayne Dykshorn, will present the award.

The Ralph Keeling Leadership Award is sponsored by the Iowa State Dairy Association.